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Channel Your Empathy, Experience & Ethics into Your Nurse-owned Business!

 Are you inspired by a business idea, but you're not sure how to make it successful?

Are you wondering... 

  • How can I grow a business that replaces or exceeds my income from my job?

  • Can I be successful even if I've had no prior business experience?

  • Is it possible to get off of the feast or famine roller-coaster in my business and enjoy stability?

  • How can I protect myself financially and legally?

You’re not alone!

A growing number of nurses are feeling called to create a business that equitably promotes holistic health and well-being...

they want the freedom and autonomy of being their own boss...

but the learning curve is steep and they feel hesitant to step into the unknown and take the risks.

Why do we feel hesitant?

Because most of us lack business education and skills.

Nursing schools typically don’t teach these, and most academic and online business programs are not designed with nurses’ education, ethics, and point of view in mind.

Announcing...

The Profitable Nurse®
Business Incubator

Designed by Nurses, for Nurses

Receive Expert Guidance & Support to Create, Test, Market & Deliver Your Programs & Services Using a Structured, Evidence-informed System for Success

The Nurses Business Incubator is not currently open for enrollment.

Click below to receive an announcement when enrollment will be open again.

Tell Me When Enrollment Opens

Our mission is to provide personalized coaching, education, and tools that help nurses leverage their power to make the world a better place.

We believe that when nurses are fully supported to actualize their potential, it will change the world!

I was like you...

I had many ideas about how to help people with their health and healing, but I didn't have any business training. 

I didn't know how to develop my ideas, test them, or market them, but I was determined to figure it out... and I did!

This is a photo of me and my dogs living on my sailboat after I created a business that I could run from anywhere.

It took me YEARS of stress and hard work to get here.

You don't have to learn the hard way like I did because the Profitable Nurse Business Incubator will show you the steps to take.

~ Sharon Burch, MSN, APRN, APHN-BC, HWNC-BC

Founding Director, New Directions for Nurses

You Can Make the World Better through Your Business

If you’re not sure how to overcome your doubts and learn the skills you need, then the Business Incubator for Nurses can help you succeed.

The Profitable Nurse Business Incubator will help you:

  • Structure the ideas flying around in your head

  • Validate your idea

  • Define your business model

  • Test the overall viability of your business, and

  • Launch it into the world with a community of like-minded nurse peers cheering for you 

Joining an incubator is a little like entering a college program:

  • You have to apply, be accepted, and meet learning benchmarks before you can graduate.

  • When you do, you will learn personal, interpersonal, and professional skills you will use for a lifetime.

The Profitable Nurse Business Incubator

Create the profitable & effective business you've been dreaming of

The Profitable Nurse Business Incubator will help you:

  • Prevent lost time, energy, money, and opportunity by knowing what marketing actions are the most likely to be profitable

  • Enjoy being securely guided by an experienced nurse business coach and mentor

  • Receive personalized teaching tailored to your unique needs

  • Experience the increased power of a community of supportive, like-minded nurses

  • Have a proven process to use again and again for LIFE on all your innovative business ideas

  • Grow in self-confidence, self-fulfillment, and peer recognition as an innovative nursing professional

The Nurses Business Incubator Covers All of the Steps to Successfully Launching a Business:

  1. Structure & Optimize Your Business Idea

  2. Test & Validate Your Idea

  3. Market & Deliver Your Service

The Nurses Business Incubator provides an evidence-informed roadmap, educational content, office hours to ask questions from an expert nurse business coach, and support from like-minded peers to help you learn the ESSENTIAL business skills that progressively build on each other.

Here's What You'll Receive

  • 100% self-paced! Easy-to-use videos, worksheets, and templates to learn at your pace.

  • Lifetime access to all the learning content you need to successfully start your business on a firm foundation, designed for nurses by nurse entrepreneurs ($2200 value)

  • 60 holistic CNE contact hours accepted for RN license renewal in all 50 states and accepted by the American Holistic Nurses Credentialing Corporation (AHNCC) for certification and recertification as a Holistic Nurse or Nurse Coach ($1800 value)

  • Weekly office hours to answer your questions for as long as you need it (Priceless!)

  • 24/7 online support community with your mentor and peers (Priceless!) 

Total Value: $4000

Tuition: $997

Payment Plans Will Be Available

Be Notified When Enrollment Is Open

Approved by the California Board of Registered Nursing, provider #17389

 Accepted for nursing license renewal in all 50 states

Accepted by the AHNCC for holistic nursing & nurse coaching certification & recertification

My life has changed exponentially!

The Nurse Business Incubator helped me break through my fears of scarcity, inadequacy, and unworthiness and gave me the practical tools I needed to serve BIPOC women’s health.

Alyssa S, BSN, RN, NC-BC

California

The Nurses Business Incubator Shows You How to Start Your Business with Confidence

Would you do a skilled nursing procedure without learning all the essential steps first?

  • Many nurse entrepreneurs have struggled with their businesses because they lacked a step-by-step process to guide them through building the critical foundation of their business.

  • Skipped steps lead to a higher probability of failure. 

  • Our experience has shown that most nurses need about 6 months to complete the first stage. However, participants study at their own pace. Some may learn faster and some may learn slower.

Stage 1: Get Ready

Identify Your Best Idea

Listen Empathically, Using Your Nursing Scope of Practice, Values & Theories as Guides

Module 1

  • Discover how to deeply hear your potential audience so you know what they want most

  • Our unique process shows you exactly what to do (and not do!) on this critical first step

Assess Yourself & Your Audience

Module 2

  • Use our custom toolset to get clear on your audience's strengths, problems, and needs... and your own

  • Choose actions at the highest level of your effectiveness

  • Profit by applying your nursing empathy, experience, and insight

Diagnose the Problem & Design Your Solution

Module 3

  • Diagnose your audience's problems

  • Choose your best business idea

  • Identify your most financially secure way to move forward

So many business owners miss vital steps in this process. Make sure you've got these covered!

Craft an Offer for Your Core Program or Service

Module 4

  • Succinctly describe how your core program or service powerfully serves your audience

  • Price it right so your ideal customers say Yes to your offer

I was stuck in fear about how to begin building my business.

When I joined the Nurses Business Incubator, I didn’t know how I could believe in myself enough to go in a new direction in my career. Once I started it, the support was so helpful and it felt good to know I wasn’t alone. The feedback from my coach and peers was valuable because it helped me get past my “imposter syndrome” feelings and develop my self confidence. Now I am on my way to actually creating a viable business!

Grace Orosz, RN-BC, HN-BC

New York

Stage 2: Get Set

Test & Refine Your Best Idea

Plan & Run Your Pilot Test

Module 5

  • Successful businesses test their ideas before they invest too much time or money.

  • Your pilot test will give you the clarity to confidently move forward with your idea.

Evaluate, Reflect & Refine Your Approach

Module 6

  • Business success is built on repeated cycles of iteration and evaluation.

  • Use our tools to evaluate your offer, delivery, and results, then use holistic reflection to refine your business.

  • Your coach and your peers are on hand to guide and support you.

Structure Your Legal Security

Module 7

  • Learn how to use copyrights, trademarks, and website protection

  • Establish the best legal structure and tax status for your business

  • Set up the 6 legal documents you must have, including refund policies, media releases, and more

Structure Your Business Plan

Module 8

  • Don't let the idea of a business plan scare you. It's a lot like making a care plan for your business.

  • In this module, you'll identify and complete a business plan in the format that serves you best.

The Incubator gave me a bigger perspective.

I'm a health coach for a medical system and I wanted to work independently, but I'd had no previous business training and was trying to figure it out on my own. The Nurses Business Incubator made my learning easy. Now I’ll be offering health coaching for underserved women in my community.

Trisha G, MSN

Hawaii

Stage 3: Go!

Launch Your Business Sanely & Avoid Marketing Madness

Research Your Market & Choose Your Marketing Strategy Knowing Each Part's Probability of Success

Module 9

In the universe of marketing methods, which ones are right for YOUR business?

  • Use evidence to guide your steps to reliably reaching your ideal customers.

  • Learn how to avoid wasting time, energy, and money by knowing which marketing actions are the most likely to be profitable for your specific business and developmental stage.

Optimize Your Offer & Create Powerful Promo Videos

Module 10

  • Deepen your skills in making an amazing offer that your customers recognize as the key to getting the results they want.

  • There's more to making an offer than you might expect, and the nuances form the heart of your business success. 

  • The right promo video can begin a relationship with your prospects and inspire them to take action that builds your business!

I'm building genuine financial stability.

I've been in business for many years, but I needed to stop the feast/famine roller-coaster. The self-paced materials, peer support, and private coaching were stellar! The Nurses Business Incubator inspired me to face my fears around financial stability and take solid steps to create it. Having a coach and peers who held me accountable played a large part in moving the needle for me. Now it’s clear I can be so much more than I was able to be before!

Yeshe-La C, PN

Missouri

The Profitable Nurse® Business Incubator

Create the effective & profitable business you've been dreaming of

The Nurses Business Incubator program gives you

Self-paced lessons that teach the essential skills to start and grow your business successfully!

4 hours of open office hours per month so you can ask questions for as long as you need to!

24/7 access to an online peer support community

60 CE Contact Hours Accepted in All 50 States for License Renewal and by the AHNCC for Certification and Recertification in Holistic Nursing and Nurse Coaching

Tuition: $997

Payment Plans are Available

Learn online at your own pace with support from like-minded peers and an expert nurse business coach.

Notify Me When Enrollment Opens

Our Success Guarantee

You will have access to open office hours and peer support for as long as it takes you to reach success, and...

You will have access to the learning modules for life!

The Profitable Nurse® Business Incubator

Create the effective & profitable business you've been dreaming of

Learn online at your own pace with support from like-minded peers & an expert nurse business coach.

Notify Me When Enrollment Is Open

Final Thoughts

You can make your holistic nursing practice dreams come true.

There's never been a better time for nurses to learn how to start a business, either solo or together.

Don't wait and wonder what you could have done if you had tried.

Questions?

Let's talk. Pick a time on our calendar.

Schedule a Phone Call Here

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Our mission is to provide personalized coaching, education, and tools that help nurses leverage their power to make the world a better place.

We believe that when nurses are fully supported to actualize their potential, it will change the world! 

New Directions for Nurses is a 501(c)3 nonprofit organization based in Lawrence, KS, USA. Copyright (c) 2020 Awakening to Grace. All rights reserved.